Dr. Atad earned her Ph.D. in Communications from Tel-Aviv University and held a post-doctoral position at Haifa University's Department of Communication.
Dr. Atad specializes in global media, political communication, Israeli mass media and media effects. Her main research concerns aspects of global media, emphasizing the interaction between public and private broadcasting and the level of cosmopolitanism and nationalism of global news networks.
Her main fields of study are Israeli media and society, global media in a comparative perspective, political communication in Israel and journalism in the digital age. Before starting her academic career, Dr. Atad served as deputy spokesperson at the "Israeli Union of Local Authorities" and "Yeladim: Fair Chance for Children.” Contact: ergatad@gmail.com