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On December 3rd to 6th, 2020, Israel participated in the 2020 Guangzhou Design Week. As the guest country of 2020, the Consulate-General of Israel in Guangzhou  actively participated in various important events during the 4-day exhibition around the theme of "Land of Innovation": three online sharing activities to warm up the audience; the Consul General Mr Peleg Lwei attended  the opening ceremony and delivered a speech; shared in the Israel Innovation Design Forum, The 12 Israeli brands brought attended the design week .art; furniture; home furnishing.In the fields of sculpture, fashion, and high-tech new materials,  are it shared and demonstrated Israel's technological innovation design concepts to the audience and guests. This year's Guangzhou Design Week marks a new starting point for the design connections of the two countries and stimulate more in-depth exchanges and cooperation.