(Communicated by the Prime Minister's Media Adviser)
 
Prime Minister and Foreign Minister Benjamin Netanyahu has decided to appoint Dani Dayan as Israel's Ambassador to Brazil.
 
Brazil is the largest country in Latin America, has approximately 200 million citizens and is the seventh largest economy in the world. Israel has set as a goal the development of commercial links with international markets in South America, especially Brazil. Brazil also has a growing population of over 40 million pro-Israel Christians.
 
Dani Dayan was born in Argentina, is 59 and the father of one. He has a master's degree in finance. He served as Chairman of the Yesha Council from 2007-2013 and is engaged in public diplomacy in Israel and abroad on a daily basis.
 
Dani Dayan was one of the founders and owners of Elad Systems and served as Chairman of its Board of Directors.
 
Prime Minister Netanyahu: "Latin America is one of the main objectives of the State of Israel in the context of its efforts to develop markets that will contribute to increasing economic growth. I am confident that Dani Dayan will bring to the post his considerable experience and will deepen relations between Israel and Brazil."
 
Dani Dayan: "I acceded to the Prime Minister's challenge to deepen and improve relations between Israel and Brazil. I promised the Prime Minister that I would spare no effort or creativity in fulfilling the strategic task he has assigned me. Even though I did not commit that we would win a gold medal in next year's Rio Olympics, we all hope that it will happen."