Set to welcome the Middle East and beyond, Israel’s pavilion at EXPO 2020 in Dubai will lay the foundations for future collaboration in the Middle East with messages of understanding and togetherness. Following in the wake of the recently signed Abraham Accords, Israel’s participation marks a significant and historical moment in relations between the United Arab Emirates and Israel.
Inspired by an open tent concept, visitors to the pavilion will be taken on an emotional ‘Journey for Tomorrow’ combining Israel’s past, present and future with the aim of forging significant relationships, creating new opportunities and building a brighter future for all.
At the unveiling, Commissioner General of Israel’s EXPO 2020 Pavilion Elazar Cohen said: “The presence of the Israeli pavilion in Expo Dubai is a huge opportunity for us all. For the first time, we will be able to connect with millions of visitors from the Middle East and beyond. Establishing diplomatic relations between Israel and countries in the Gulf region is just the beginning. Our presence in the UAE is a milestone which will be read about in the history books.
The signing of the Abraham Accords has opened myriad new opportunities for Israel and the UAE and has made it easier for Israelis to travel to and work from Dubai as well as conduct business across other Middle Eastern countries and vice versa.
Israel’s focus for the future will be on building relationships across the region and unlocking new business and collaboration opportunities in numerous sectors, including science, medicine, technology and engineering. With this in mind, the pavilion has a captivating program lined up throughout the Expo, including events, meetings, think-tanks, concerts, press conferences and Ted Talks.
Israel will stand out for its cutting-edge technology, multicultural inclusiveness and commitment to share knowledge and innovation. “The pavilion aims to acknowledge the differences between cultures yet embrace their similarities. What brings us together is much bigger than what divides us,” concluded Cohen.
About the Israeli Pavilion
Israel is renowned worldwide for its innovation and vision in dealing with the challenges of modern life. The Israel pavilion emphasizes the challenges of modern agriculture, water scarcity, medicine, communications and cyber issues. The pavilion will showcase the country’s open and diverse society, stressing the respect shown to different peoples and cultures and will serve as a platform for future business development by providing an initial point of contact between Israelis and trade partners visiting the exposition.
The Israeli Pavilion is a project led by the Ministry of Foreign Affairs in Jerusalem (MFA), produced by AVS, the Israeli creative visual solutions specialist, and designed by Knafo Klimor Architects.